Go to Settings › General › iPhone Storage. Wait a few seconds for it to load. You'll see a coloured bar at the top showing a breakdown by category (Photos, Apps, iOS, Other), and a list of apps sorted by size below. This tells you exactly where to focus your cleanup effort.
Go to Settings › Photos and select Optimize iPhone Storage. This keeps full-resolution photos in iCloud and stores smaller versions on your device. On a phone with thousands of photos, this alone can free up 10–30GB. Your photos remain fully accessible — they just download from iCloud when you view them.
In Settings › General › iPhone Storage, scroll through the list and tap any app you haven't used recently. Tap Delete App to remove it and all its data. Games especially tend to take up enormous amounts of space — a single game can use 2–4GB.
In that same iPhone Storage list, you can tap Offload App instead of deleting. This removes the app itself but keeps all your saved data. When you reinstall it later, everything picks up where you left off. This is great for apps you use occasionally but don't want to permanently remove.
Go to Settings › Safari › Clear History and Website Data. This removes cached websites, cookies, and browsing history. Safari's cache can quietly grow to 1–2GB over time. You'll be signed out of websites you visit, so have your passwords ready.
In the iPhone Storage list, tap on Messages. You'll see options to review large attachments — photos, videos, and GIFs sent in conversations. Tap Review Large Attachments and delete old ones you don't need. Text conversations with lots of photos can take up 5GB or more without you realizing it.
Videos are by far the largest files on most phones. Open the Photos app, tap Albums, then Videos — sort by size and delete large ones you no longer need. Also go to Albums › Recently Deleted and tap Delete All. Deleted photos stay in this folder for 30 days and still take up storage.
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